Packaging News: Consumers Call Some Packaging Atrocious

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Packaging News: Consumers Call Some Packaging Atrocious

Packaging of consumer goods has been a hot topic in recent years, as consumers try to eliminate wastefulness in the products they buy. According to a recent article at Packaging Digest, some consumers find certain types of packaging "atrocious," such as enormous amounts of plastic often found on many toys, such as action figures. Packaging Digest recently debuted a video at SustPack 2015 in Orlando; a series in which the magazine partnered with Watch Me Think USA to learn more about what U.S. consumers think in regards to packaging sustainability, reusability, and waste. In addition, the video covers in-depth how packaging impacts the products American consumers purchase. Cara Cosentino, U.S. Thinker manager, spoke at SustPack 2015 revealing the insights that were gleaned from consumers in the video. According to Cosentino, who is also a Watch Me Think client counselor, many consumers consider glass one of the most reusable forms of packaging. Some consumers find innovative ways to use plastic containers, but most are frowned upon. Glass jars seem to be the most appreciated packaging for most, who say they can reuse the jars for splitting up large packages such as rice into smaller portions, or other items they purchase in bulk. Glass is also great for storing art and other supplies in a craft room, for beans and other dry goods in the kitchen, and more. One woman said she didn't see a reason for putting many health products inside a box, such as ibuprofen, cough syrups, and other bottles which could be purchased just as they are, without the box. Many bottled medications have tamper-proof caps so consumers know no one has had the bottle open, so why bother with boxes? More waste, at least according to some. At Markem-Imaje, we always like to keep on top of packaging news, and we understand consumers' frustration with many types of packaging and the incredible waste that goes into the packaging of certain products. It seems that for consumers, glass containers are preferred over all other types of packaging. For manufacturers, Markem-Imaje provides a wide array of industrial coding and marking solutions for every type of packaging from plastics, foils, and films to cardboard, glass, metal, and more.

January 10, 2014
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