Folding Carton Packaging Growth Driven By 5 Trends

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Folding Carton Packaging Growth Driven By 5 Trends

A recent article at Food Production Daily indicates that the current folding carton market, valued at $140,000 million in 2012, is growing at a rate that forecasts it will be worth $184,000 million in 2018. What are the trends driving this growth? We've got a few of the answers for you. Downsizing in terms of packaging. Brand owners are continually thinking of ways to reduce packaging while making it better. These changes not only reduce brand owner's costs, but attract positive publicity as well. For instance, Kraft Foods' "Better World" sustainability program has resulted in consumption volumes in overall packaging being reduced. Printing techniques. Of course this area was of the most interest to Markem-Imaje, because we specialize in industrial marking and traceability. In a highly competitive marketplace, brand owners desire to differentiate their products in some way, which includes innovative new packaging design and printing techniques that set them apart. Considering the increased requirement additions of holographic images, QR codes, or other 3D devices, brand owners are beginning to rely on digital printing, a process that as of until late, has been very limited for marking on folding carton packaging. Smarter packaging for an aging population. Our aging population has a need for packaging that's more sophisticated, particularly in applications such as monitoring of medicine. This need, combined with stricter legislation and increasing disposable incomes, results in a growing demand for smart packaging. Because of developments in printed electronics, smart packaging is moving toward development and economical implementation because packaging/printing costs that were prohibitive before are now being reduced. Single serve packs and a surge to develop a barrier capable of preventing migration of substances through cartonboard used in food packaging are other trends driving the growth of folding cartons for foods, pharmaceuticals, and more. When you think of all of the consumer goods packaged in folding cartons - frozen foods, dry goods (instant potatoes, multi-pack popcorn, rice, cereal), pharmaceuticals, and even cigarettes, it's easy to understand why there has been growth in the folding carton industry. At Markem-Imaje, we provide marking and coding solutions to a wide array of industries, solutions designed to provide fast, reliable coding in the harshest environments and lower manufacturers' long-term costs. Contact us today for all of your industrial printing needs!

January 10, 2014
Markem-Imaje Announces Acquisition of CSAT

Markem-Imaje Announces Acquisition of CSAT
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