Canned Food Packaging And Consumer Nutrition Benefits Confusion

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Canned Food Packaging And Consumer Nutrition Benefits Confusion

A recent consumer survey commissioned by the CFA (Canned Food Alliance) reveals that while many consumers use canned foods in meal preparation on a regular basis, few understand the nutritional value. In fact, many consumers believe that canned foods do not offer the nutritional value of fresh and frozen foods, however most do offer considerable nutritional value. The survey indicated that approximately 61% of consumers use canned foods in preparing meals an average of one to two times per week. While they don't always understand whether a canned food offers high nutritional value and low sodium, a full 80% of consumers eat canned foods a time or two each month, according to the survey. Contrary to popular belief, canned goods are a nutritious choice in most cases. Executive Director of the CFA, Rich Tavoletti, said in an article at Food Production Daily that "companies need to help consumers get a better understanding of the pluses of canned food." The survey found that the majority of consumers believe that canned foods are not as nutritious as frozen/fresh options, that they are nearly always high in sodium, and that these foods are highly processed. Research indicates that canned goods often do offer the nutritional benefits of their frozen and fresh counterparts. In addition, there are countless options available today that are low- and no-salt, reduced sodium, and more. Surprisingly to most consumers, canned foods are usually minimally processed. Additionally, the process of quickly canning foods and cooking them in the can locks in nutrients; because of this method of preservation, most require no added preservatives, another benefit of canned goods. Canned foods are highly convenient for most households; perhaps if more companies made an effort to increase consumer awareness as to the nutritional value in comparison to fresh and frozen foods, they would enjoy a higher level of success. Markem-Imaje provides outstanding marking and coding solutions for manufacturers in a variety of industries using all types of substrates. As a global leader in industrial printing equipment, we invite you to learn more about our products and services.

January 10, 2014
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