Packaging News - Innovative Packaging For Coffee-mate 2Go

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Packaging News - Innovative Packaging For Coffee-mate 2Go

Because Markem-Imaje is a supplier of unsurpassed coding and marking solutions for a wide array of industries, we are always interested in the latest packaging news and innovations. Recently, Nestle collaborated with a unit of GCS (Global Closure Systems), Zeller Plastik, in the design of a flip-top closure that makes dispensing their Coffee-mate 2Go concentrated coffee creamer easy for consumers to take on the go, whether in a pocket or purse, according to Packaging Digest. The closure, made of polypropylene, makes it possible for consumers to add the creamer to their coffee in a way that is no-fuss, no-muss with the valve subassembly of the closure controlling product flow and making a clean cut-off possible. In addition, consumers are attracted to the full-body shrink-sleeve labeling which not only allows them to see if the package has been tampered with, but adds to shelf appeal as well. Coffee-mate 2Go holds three fluid ounces (90 milliliters) of creamer in triple strength, and is available is four flavors which do not require refrigeration. Flavors include French Vanilla, Hazelnut, Peppermint Mocha, and Extra Sweet & Creamy. To dispense the creamer into their coffee, consumers simply flip the red top open (it opens to 180 degrees, helping avoid the squirting of the creamer into the lid), and squeeze the HDPE (high-density polyethylene) container. Consumers can also rest assured the top is securely closed by hearing an audible click with the flip top, according to product development director, R & D, GCS Americas, Ron Kieras. No risk of spills, and a bottle shaped in a way that lends to easy one-hand operation. Today's consumers are on-the-go and in a rush, with little time to concentrate on packaging when driving, shuttling kids, or texting/talking on a cell phone. From the sound of it, Nestlé’s Coffee-mate 2Go is already a huge success! As trusted suppliers of industrial printing equipment around the world, Markem-Imaje knows the importance of packaging, and the importance of ingredients, best-by dates, nutrition labels, and other data that's easy to read and reliable even under the harshest of conditions. Contact us for all of your coding and marking needs today!

January 10, 2014
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